Capture Photos Anywhere, Quality Merchandising Everywhere
What is Photo Backgrounding?

Photo Backgrounding is a turnkey image enhancement offering. Vehicle photos are automatically transposed on a pre-created background and syndicated to third party advertising sites. When reducing time to market and increasing marketing quality is essential, you do not have time to worry about staging vehicles and getting the perfect shot.

Key Features:
  • Backgrounding Vehicle photos transposed on a pre-created background and syndicated to all third-party advertising sites.
  • Integration View and manage backgrounded vehicle photos in IOL to create a seamless process for monitoring photo quality.
  • Quality Control Audit quality of backgrounded images and requested rework to drive quality online vehicle merchandising.
Photo Backgrounding
Key Features:
  • Backgrounding Vehicle photos transposed on a pre-created background and syndicated to all third-party advertising sites.
  • Integration View and manage backgrounded vehicle photos in IOL to create a seamless process for monitoring photo quality.
  • Quality Control Audit quality of backgrounded images and requested rework to drive quality online vehicle merchandising.
Photo Backgrounding
Present your inventory in the best way possible without the extra work
Three Solutions to Maximize
your Merchandising Power Three Solutions to Maximize your Merchandising Power
IOL Essentials IOL Overdrive IOL Ultimate
Unlimited Vehicle Distribution
Window Stickers / Buyers Guides
Photocaster
PowerWriter Used Car
Enhanced Image Overlays
Pricing Matrix
ADESA and Ally SmartAuction Integration
CARFAX / AutoCheck Integration
Open Recall Integration*
Near-Time Network (Autotrader & Kelley Blue Book)
Near-Time Network (Cars.com)
PowerWriter Next
DigitalLot
RepGauge
Aviary Photo Editor
PowerView
New Car Merchandising
SnapLot
Kelley Blue Book Merchandising
Chrome Image Gallery
Rapid Retail
Photo Backgrounding
Included Optional N/A


* Only available for used cars and requires a Carfax Advantage account.

- IOL Overdrive is an approved product for General Motors In Market Retail (IMR) Turnkey Program.
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Testimonials
  • "HomeNet's Inventory Online gives us the competitive advantage with excellent backend data management and real-time inventory updates to my website. IOL makes it simple to get information about our vehicles to our customers and stay in contact with them during the buying process. HomeNet's first-class Client Services Team has always been there for Scarff Ford whenever we need assistance or have a special request. I have been pitched every competitive inventory management and merchandising system available, not one measures up to the standards of IOL. The IOL marketing suite is the best and I’ve seen them all."

    Jerry Thurman
    IT/Internet Manager    Scarff Ford